“Alexandra’s presentation should be included in MBA programs as part of the Marketing curriculum. She is a trove of knowledge and generously shares this with her audience. Alexandra had everyone’s full attention as she expertly spoke to our group of women business owners about the importance of names… Many of the attendees said Alexandra was the best speaker they have seen. Not only is she thoroughly an expert in her field, she is also a gifted speaker who has honed her presentation to perfection. Her performance is educational entertainment at its best.”

Jill Stern
In Good Company
New York

Alexandra’s entertaining and enlightening presentation, “How to Create Brand Names with Buzz,” is packed with real life examples and war stories from the trenches. Whether you’re naming a business now or in the future, you’ll learn everything you need to know about the new rules of creating brand names, including why old school naming techniques (like Latin-based and invented names) don’t work in today’s Internet-centric world. Discover the secret to powerful brand names that generate buzz and revenue in this “never a dull moment” presentation.

Learn how to avoid costly naming mistakes and how the right name can build a brand:

  • How to evaluate the strength of any brand name in 15 seconds
  • Why old school brand names don’t work in the Internet Age
  • 3 domain name secrets that will save you thousands
  • How to cash in on clever names with branded merchandise
  • Where to find free naming resources online

To book Alexandra to speak at your conference or corporate event, please contact Rena Wessels (415) 552-7744.