Eat My Words is a wildly creative naming agency in San Francisco known for creating unforgettable brand names that generate buzz and revenue. National brands and branding firms have us on speed dial because we consistently deliver clever, unexpected names and taglines that make powerful emotional connections with consumers. And, we make the process fun. Sure, naming a business is serious, but it doesn’t mean we can’t have serious fun doing it.

Consumers respond favorably to our flavor of names because, just like emotionally driven ad headlines, our names are based on creative concepts rather than old school Latin and linguistics. Eat My Words’ “love at first sight” names surprise and delight, creating instant affinity and buzz for your brand.

Founded in 2005 by former advertising copywriter, Alexandra Watkins, Eat My Words’ started out specializing in naming things that make people fat and drunk. Our clients quickly discovered that we also have a talent for naming things you don’t put in your mouth. Since then, we’ve generated thousands of evocative brand names and taglines for clients including Frito-Lay, Hasbro, Nestle, eHarmony, ConAgra, Leapfrog, Riverbed Technology, Dreyer’s Ice Cream, Del Monte, Orrick, JDV Hotels, Altec Lansing, and Guthy-Renker.

Our proven 12-point name evaluation test, The Eat My Words SMILE & SCRATCH Test™, has been featured in The Wall Street Journal, as well as Inc. magazine.

Some of our favorite names include Spoon Me frozen yogurt franchise, Neato floor cleaning robot, and Monkey Dunks dips for kids.